Tattoo Shop Uses QR Code To Test Potential Hires

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Who said QR Codes are useless? Well we certainly have. We think they're one of the biggest turds created by digital advertising (and that's saying a lot). But maybe we're wrong.

To cut down on time spent screening resumes, interviewing and testing artists, this tattoo shop in Turkey along with agency BÜRO, launched a campaign to test participants' skills.

Berrge Tattoo used a print campaign to screen applications. Interested artists would have to fill in a QR code by hand which they would then scan, giving them access to details about the job.



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